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PDMA NPDP

NPDP

Exam Code: NPDP

Exam Name: Product Development Professional (NPDP) Certification Exam

Updated: Jul 17, 2026

Q&A Number: 176 Q&As

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PDMA NPDP Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Product Innovation Process15%- Development Process
  • 1. Agile Product Development
  • 2. Stage-Gate Process
- Commercialization
  • 1. Market Introduction
  • 2. Launch Planning
Topic 2: Culture Teams and Leadership10%- Team Management
  • 1. Cross-Functional Collaboration
  • 2. Conflict Resolution
- Organizational Culture
  • 1. Change Management
  • 2. Innovation Culture
Topic 3: Portfolio Management10%- Portfolio Evaluation
  • 1. Strategic Fit Assessment
  • 2. Risk Balancing
- Portfolio Planning
  • 1. Project Selection
  • 2. Resource Prioritization
Topic 4: Product Innovation Management20%- Innovation Execution
  • 1. Performance Measurement
  • 2. Resource Allocation
- Innovation Leadership
  • 1. Innovation Governance
  • 2. Decision Making
Topic 5: Product Design and Development Tools15%- Metrics and Analytics
  • 1. Product Metrics
  • 2. Risk Assessment
- Development Tools
  • 1. Design Thinking
  • 2. Quality Function Deployment
Topic 6: Product Innovation Strategy20%- Opportunity Identification
  • 1. Competitive Analysis
  • 2. Market Opportunity Assessment
- Strategic Alignment
  • 1. Business Strategy Integration
  • 2. Innovation Planning
Topic 7: Market Research10%- Market Analysis
  • 1. Market Validation
  • 2. Segmentation
- Customer Insights
  • 1. Voice of Customer
  • 2. Customer Requirements Analysis

PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Which of the following are quantitative market research techniques?

A) Customer visits
B) Secondary research
C) Surveys
D) All of the above


2. Elements of cost include all of the following except:

A) fixed costs
B) variable costs
C) capital costs
D) recurring costs


3. Strategic platform and/or driving decisions, usually under the control of the new product marketing manager, include which of the following?

A) Determining what customer acceptance measures to use to define success
B) Determining what issues to track in a launch management system
C) Determining whether to outsource manufacturing
D) Determining how to position the product versus the competition


4. "Top-down" and "bottom-up" are ways to think about:

A) Connecting customers with the orgasation
B) Linking strategy and the product portfolio
C) Leadership
D) Forecasting


5. Gates are defined as decision points based on deliverables, criteria, and outputs. Outputs include?

A) Yes or no decisions
B) Financial statements
C) Go, kill, hold, recycle decisions
D) The highs and lows of impact and probability


Solutions:

Question # 1
Answer: C
Question # 2
Answer: C
Question # 3
Answer: D
Question # 4
Answer: B
Question # 5
Answer: C

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